Looking to boost sales, reward loyal customers, or run a limited-time promotion? WooCommerce makes it easy to create and manage coupon codes for your online store. Whether you’re offering percentage discounts, free shipping, or a fixed cart discount, this guide will show you exactly how to do it — step by step.

✅ What Is a WooCommerce Coupon Code?

A WooCommerce coupon code is a discount code that customers can enter at checkout to receive a special offer. You can customize the amount, type, usage limits, and even restrict it to specific products or categories.

🛠️ How to Create a Coupon Code in WooCommerce

Follow these steps to create your first coupon:

1. Login to Your WordPress Dashboard

Go to:
WooCommerce → Marketing → Coupons
Click on the “Add Coupon” button at the top.

2. Enter the Coupon Code

This is the actual code your customers will enter, like SAVE10 or FREESHIP.

3. Add a Description (Optional)

Write a short note to explain what the coupon does — useful for internal tracking.

4. Choose the Discount Type

Under the “General” tab, select one of the following:

• Percentage discount (e.g., 20% off)
• Fixed cart discount (e.g., $10 off total order)
• Fixed product discount (e.g., $5 off each item)

5. Set the Coupon Amount

Enter the value of the discount (e.g., 10, 20, etc.).

6. Enable Free Shipping (Optional)

Check this box if you want this coupon to offer free shipping.

7. Set Usage Restrictions

Under the “Usage restriction” tab, you can:

• Set minimum or maximum spend
• Restrict to certain products, categories, or user roles
• Exclude sale items

8. Set Usage Limits

In the “Usage limits” tab, you can:

• Limit total uses
• Limit per user

9. Publish the Coupon

Click the Publish button to make the coupon active.